Postpaid plans & SIM cards 80
Prepaid plans & SIM cards 900
Mobile Phone Plans 8K

The UAE's largest marketplace for mobile
and broadband services

Aladdin Life

All in one place

We bring together all currently available mobile plans and offers from Etisalat, du and Virgin Mobile and all home internet plans and offers from Etisalat and du.

Aladdin Life

All your needs

Whether you are looking for a new connection or simply want to change to a better plan, we have got you covered.

Aladdin Life

Comparison Engine

Use the region’s first comparison engine with smart filters and comparison features to help you scan through hundreds of plans and deals.

One-day activation & home delivery

For new postpaid mobile sim activation and delivery or home internet plans, we pass on your order to an official authorized partner of Etisalat, or du.

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Contract & payment

Your telecom service and contract are provided by UAE’s Telecom Operators. Payments will be collected by them directly or through their appointed agents.

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Upgrade & downgrade

We recommend the best operator channel to get it done. Operator channels include their web portal, app, contact center or their own store.

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Store Pick-up

Order online and pick up from your nearest store

SIM pack or device bundle from du

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